large format

signage, banners, posters

First impressions count. And with only a few short seconds to engage, banners, signage and point of sale material needs to stand out from the crowd. Using state of the art HP technology, our prints are clean and crisp. Colours are bright, and print resolution is outstanding!

Our latex inks also have the added benefit of a three year UV rating, and are far more eco-friendly rated than their solvent counterparts. The added bonus – prints come out dry! So there’s no downtime before your posters, banners or point of sale material can be trimmed down and shipped out.

It’s large format printing, suited to quick turnaround world.

stand out from the crowd.

Say it big, bright and bold with this larger than life medium, keeping in mind the objective is to be seen, get read, and be remembered.

kEEP IT SIMPLE

You may only have a few short seconds to get your message across, so uncluttered is usually more effective. Ideally you should include an image or photo, a benefit or headline, your logo and contact information.

photos

Photos taken on your phone might be fine for the internet or family album, but blown up to 100 times their actual size is a recipe for disaster. Always use good quality images at a high resolution.

one stop shop

Often it’s a combination of collateral that goes into a point of sale or marketing campaign. Dealing with the one supplier can save you time and distribution costs. Printcraft are the solution providers in print. If we don’t have it, we’ll source it for you. Large format banners, posters and signage is just another string in our ever expanding bow.

EQUIPMENT LIST

Want to know the kit we’re using behind the scene. Check our our digital print and large format equipment list here.

logistics

10 poster, 200 books, a decal or two and 2 pull up banners. We understand it’s never just one delivery point. Pick and pack and multiple point distribution is what we do well.

FACTORY TOUR

Take a factory tour of our Eagle Farm plant. Better still, contact us here for a personalised one. The coffee is on us!

IMAGE GALLERY

Take a peek at some of our recent work. If you’d like to know more, contact us here for a quote.

WHAT THEY'RE SAYING

Meet some of our customers and hear the reviews of our offset printing quality.

WEB2PRINT

Want to automate? It’s easy with our custom built Web2Print platform PIVOT.
Take PIVOT for a demo drive.

Do's & Don't of Signage

Be Courageous!

No one will remember banners that are dull. Be courageous and stand out from the crowd.

Target your Audience.

It’s tempting to try and make messages appeal to the masses, but the rule of thumb is ‘if you try to reach everyone, you’ll appeal to no one’. Similar to all direct marketing, remember your prospect has a face and a profile. Ensure your message speaks to their needs and trigger points.

Use Fonts & Colour.

Big and bold is definitely beautiful, an highly contrasting colours will help you get noticed. Steer away from elaborate or scripted fonts. If copy is hard to read, usually it will be skipped over.

 

 

Location is everything.

Doing everything right won’t help if your signage is blocked from view by a tree. View your message from every possible viewpoint and angle. Drivers generally have a lower viewpoint than foot traffic. Be seen!

Short and Sweet!

For outdoor signage, keep the copy lenght to a minimum. The fewer the words, the greater the chance you message will be understood and retained.

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