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CREATING CUSTOMER LOYALTY PROGRAMS 05 JULY, 2018 How does your brand reward the loyalty and behaviour of your desired customers? Is it through a discount card or point system? Or are you sheepishly admitting you really … gulp … don’t do anything at all? Don’t worry,...read more
Keep the customers you want with 1 to 1 MARKETING 23 MAY, 2018 Acquiring new customers can be a costly business, and depending on which study you believe, that cost can be up to 25 times more than simply retaining an existing one. So keeping the right kind of...read more
Printcraft Acquires Fergies Print & MailPrintcraft Acquires Fergies Print & Mail11 MAY, 2018No longer a rumour we’d like to officially announce, on Friday 27th of April 2018, Fergies Print and Mail was purchased outright by Printcraft (Qld) Pty Ltd. Fergies Print...read more
When should I use a PMS colour? 09 APRIL, 2018 Every working day I hear and use the words CMYK and PMS. For those closely involved in this industry it’s common lingo, but to a business owner wanting to consistently reproduce their company logo, the terminology can...read more
COUNTING THE PAGES. The most economical printing page counts. 26 MARCH, 2018 Ever pulled apart a stapled magazine and wondered how all those pages end up in the right order? Did you know that adding or removing four printed pages could save you a considerable...read more
What are Web2Print Solutions? 12 FEBRUARY, 2018 Web2Print solutions are nothing new. The broadly used term describes the practice of ordering printed products online, generally through customised portals, hosted by technology savvy printing companies.Usually they...read more
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The Forest Stewardship Council® is focused on the promotion of ‘environmentally appropriated, socially beneficial and the economically viable management of the world’s forests’.
Ensures that the harvest of timber and non-timber products maintains the forest’s biodiversity, productivity and ecological processes;
Helps both local people and society at large to enjoy long term benefits and also provides strong incentives to local people to sustain the forest resources and adhere to long-term management plans;
Ensures forest operations are structured and managed so as to be sufficiently profitable, without generating financial profit at the expense of the forest resources, the ecosystem or affected communities. The tension between the need to generate adequate financial returns and the principles of responsible forest operations can be reduced through efforts to market forest products for their best value.
Our licence code is FSC-C001959.
For further information visit www.fscaustralia.org
a targeted approach
Often, the solution we end up with is never the most obvious.
Understand the big picture, ask lots of question and target the specific pain points of your business.