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Save time with a one stop, automated marketing solution. With three integrated platforms – web2print, logistics, multichanne. PIVOT combines everything into one easy to use, customised portal.

save time

Automation is all about saving time, and PIVOT is no exception. It eliminates many of the repetitive, day to day functions associated with artwork, quoting and placing print orders. PIVOT can also manage regular eDMs, direct mail or letterbox marketing campaigns, as well as your logistics requirements.

multiple users

Often, multiple users will need to order and execute campaigns for your business. But not all users are equal. PIVOT manages different access levels, functionality, views and reporting to suit the dynamics and structure of your organisation.

multichannel

Unique to the PIVOT software, this portal also manages basic multichannel campaigns. Think direct mail to a personalised landing page. Or eDM with a follow up SMS. Discuss the options with your Printcraft Account Manager.

maintain brand

PIVOT maintains the consistency of your brand by locking down critical elements in your artwork. A fail proof way to eliminate variations in colour, fonts, logos and paper.

printcraft personalisation in print

PIVOT WEB2PRINT AUTOMATION

 

Web2Print portals are nothing new. Successfully implemented, they provide a number of benefits to busy marketing teams through automation, artwork generation and brand control. Although many only provide options surrounding print, PIVOT also includes digital marketing, logistics, direct mail and basic multichannel.

Each PIVOT channel works with prebuilt templates. Templates can be static (unable to be edited), dynamic (ability to edit some sections), or custom (upload custom print ready artwork to size).

 

printcraft PIVOT web2print

WEB2PRINT

This platform is perfect for regularly used print collateral, both static and those requiring minimal changes. Set up templates for business cards, flyers and reports.

geographic personalisation printcraft

LOGISTICS

Logistics and distribution integrate seamlessly with the Web2Print module. Here, you can manage the collateral you print, stored at our secure, central CBD location. Take advantage of bulk ordering discounts and distribute to single or multiple locations when required.

graphs and tables personalisation printcraft

MULTICHANNEL

mailThis is a powerful tool for representing and influencing future behaviour. Use graphs and tables to demonstrate a customer’s ‘potential’ by using your product or service.

printcraft personalisation in print

PIVOT WEB2PRINT AUTOMATION

 

Web2Print portals are nothing new. Successfully implemented, they provide a number of benefits to busy marketing teams through automation, artwork generation and brand control. Although many only provide options surrounding print, PIVOT also includes digital marketing, logistics, direct mail and basic multichannel.

Each PIVOT channel works with prebuilt templates. Templates can be static (unable to be edited), dynamic (ability to edit some sections), or custom (upload custom print ready artwork to size).

 

who’s using pivot web2print

 

night owl
lorna jane
qld reconstruction authority
imagine hotels

HOW IT WORKS

Each PIVOT site is built to suit the needs and requirements of the customer, so a thorough consult and understanding of your business is an imperative starting point.

Once we’ve all agreed on the modules and functionality, artwork templates need to be created and supplied in Adobe InDesign. These can be produced by your design team or ours.

It’s then over to our PIVOT gurus to build and automate your site.

We’ll provide the final training and support to easily launch your way into automated marketing.

 

BOOK A PIVOT DEMO NOW 

FAQ.

All those things you wanted to know, but were too afraid to ask. A list of FAQ about PIVOT and how it can work for your business.

For all of those other niggling enquiries, quotes or just free friendly advice, contact us at marketing@printcraft.com.au and we’ll be more than happy to help.

HOW DO I CREATE TEMPLATES?

Templates are created in InDesign. For templates with editable fields, these need to be specified when setting up the artwork. Don’t worry if you don’t have access to a designer. We can provide package prices for any artwork requirements.

WHAT SORT OF MARKETING CAN I EXECUTE?

PIVOT has the ability to automate general print, email, SMS, letterbox drops, addressed mail and multichannel campaigns.

HOW DO I GET BILLED?

Billing can either be directly to your 30 day Printcraft account or via BPay or Credit Card.

WILL YOU PROVIDE TRAINING

Training on how to use the site, reporting and tracking will be provided. But we’re always here to help. Any further questions can be addressed by our help desk at marketing@printcraft.com.au.

what costs are associated with pivot?

Depending on the complexity of your site and number of templates, there may be costs associated with the build. It’s best to discuss pricing with one of our PIVOT specialists as every situation is unique.

how long does it take to build a site?

Again, depending on the complexity of your requirements and the other sites we have in construction time frames will vary. Allow between one to two weeks for a basic site, and up to four weeks for a site with multichannel campaigns and dynamic templates.

the solution for busy marketers.

 

BOOK A PERSONALISED DEMO
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