PRINT

Last year 7 out of 10 Australians read their favourite magazine in print. We flipped through $2 billion worth of catalogues, and 90% of us said we preferred receiving tangible mail over that delivered from a digital or social media source.

 

Today, print is still an important cut through toll in any marketing campaign. It’s tactile, personal, and unique, and by introducing special finishes, binding or embellishment, marketers can enhance their creativity and improve response rates.

 

Whether you’re targeting an individual, suburb, or an entire state, Printcraft has the capacity, equipment and know how to ‘get it done’.

PRINT

Last year 7 out of 10 Australians read their favourite magazine in print. We flipped through $2 billion worth of catalogues, and 90% of us said we preferred receiving tangible mail over that delivered from a digital or social media source.

 

Today, print is still an important cut through toll in any marketing campaign. It’s tactile, personal, and unique, and by introducing special finishes, binding or embellishment, marketers can enhance their creativity and improve response rates.

 

Whether you’re targeting an individual, suburb, or an entire state, Printcraft has the capacity, equipment and know how to ‘get it done’.

it’s still a printed world.

It’s not going away. Nope. No paperless society here.

The fact is, we’re simply more engaged by communication that we can touch and feel, with 72% of consumers preferring to read printed content over digital. 

Print certainly has it’s place in a healthy, balanced marketing mix. 

Check out all things print with our array of solutions for the tactile marketer.

offset

Printcraft boasts equipment so new you can fix your hair in the reflection. Understand why we still see this process as a craft.

digital

A whole department dedicated to short run printing and signage. What more could you ask for?

large format

The package wouldn’t be complete without banners, signage and posters to help you stand out from the crowd. All under the Printcraft roof.

custom mailer

Want something unique in the world of direct marketing? Try a custom mailer.

EQUIPMENT LIST

If you really need to check out what’s under the hood, take a peek out our equipment and capacity list. We think it’s one of the keys to our quality and success.

WEB2PRINT

Want to automate? It’s easy with our custom built Web2Print platform PIVOT.
Take PIVOT for a demo now.

PIVOT CORPORATE

Franchise or multiple division organisation?

PIVOT Corporate will help you manage your brand and the products around it.

PIVOT SMALL BUSINESS

Save time and money by managing your day to day, small business marketing needs.

investing in our future.

Preferring to direct our efforts into the future, Printcraft is committed to staying ahead of the pack. That covers our equipment, people, even our way of thinking.

Because nothing is ever constant, it’s important to make sure we’re all travelling in the same direction – forward.

OUR QUALITY PROMISE

It’s more than just ink on paper to us. Printing is our core business and we’re proud to offer the experience and expertise that comes with over 35 years in the industry.

Quality is never just one element, but a combination of experience, equipment, guidance and expertise.

 

people come first

Equipment makes us good. People and culture make us great.

That’s the philosophy at Printcraft. A business committed to retraining and multi-skilling our staff, promoting and developing the skill base of our team. It’s how we make a better future for everyone.

FAQ

What sort of printing do you specialise in?
Printcraft are offset, digital and large format printers. This means we handle most paper based substrates up to 450gsm.
do you offer trading accounts?
Yes. 30 day trading accounts require the submission of an application, including current trade references. Contact us for more details..
can i get technical advice on preparing files, printing and finishing techniques best for my particular needs?
We’re here to help. Your designated Account Manager is generally your first point of call, but for more specific technical needs we’ll bing out the big guns from the production team. It’s all about getting you the very best result.
how do i supply my artwork for printing?
Generally we prefer single page, print ready PDF files with bleed and crop marks. If you’re unsure, talk to your Account Manager for more details.
All those things you wanted to know, but were too afraid to ask. A list of FAQ about our general operating procedures.

For all of those other niggling enquiries, quotes or just free friendly advice, contact us at marketing@printcraft.com.au and we’ll be more than happy to help.

SHORT RUNS. QUALITY PRODUCTION.

SPOTLIGHT ON digital printing

As offset printing runs condense, digital is the shining star of the new millenium.

With a deparment dedicated to digital and large format printing, we stand by our promise that shorter print runs should never be an excuse for poor quality.

OUR digital PRESSES

 

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HP INDIGO

The Indigo press is synonymous with quality in the digital print arena. with a liquid ink, it’s the closes match to and offset look and feel. Newer machines like Printcraft’s HP Indigo 7500 also have a few extra ‘tricks’ under the bonnet with white ink and a clear raised varnish adding an extra dimension.
V

XEROX IGEN

If the restrictive sheet size on your ‘average’ digital press is stifling your design, it’s time to take advantage of our new Xerox iGen 150. This machine produces an EXTRA large sheet, opening up a world of possibilities with landscape books and presentation folders.
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ever considered?

PERSONALISATION? With the direct transfer process in digital, every sheet can potentially be different, either with variable text or images. Campaigns featuring personalisation often stand out from their static competitors and see higher response rates. Variable Data Printing (VDP) is one of the often overlooked benefits exclusive to digital.
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ever considered?

AUTOMATION? Web2Print is the time and cost saving solution for today’s busy marketing team. Ideally suited for digital printing, Printcraft’s PIVOT platform can drive static and dynamic artwork templates directly to the press.

digital printing
large format printing

more about digital printing

Read some of our articles about digital and short run printing

WHITE & CLEAR IMAGE

PRINTING WITH WHITE INK

Love using dark coloured paper stocks, but not sure how to get the best result with the white ink? Get the tips for designing and preparing files in our blog post.

READ MORE HERE …

raised printing

For all of you printing old timers out there, verko, or raised printing was the ‘it thing’ of the 80’s. Along with leg warmers and bad perms I remember business cards galore being ‘glammed up’ with this painstaking production technique. For those of your who loved the tactile look and feel there’s a modern day technique worth exploring.

READ MORE HERE …

what is small format printing?

If you’re unsure of the best application for digital printing or even how it all works, this is the blog for you.

READ MORE HERE …

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