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How to get the most from your Direct Mail Campaign.

How to get the most from your Direct Mail Campaign and Bulk Mail Rates from Australia Post Explained.

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One-Piece Mailer: What is a Custom Mailer and How can it Benefit a Letterbox Mail Campaign?

What is a One-Piece Mailer or Customer Mailer and how would it benefit a letterbox mail campaign? Let's take a look...

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Why Direct Mail Should be Part of Your 2020 Marketing Strategy

We look at how can a direct mail campaign compliment your back to business marketing strategy?

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What is Small Format Digital Printing?

Small Format’ refers to the physical sheet size the machine can handle, usually restricted to an oversized A3.

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What are the Benefits of Laminating my Print Job?

‘Celloglazing’, laminating involves a thin sheet of film, adhered with heat and pressure, to either one or both sides of a printed sheet.

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Why is Print an Important Part of Your Marketing Campaign?

Armed with this powerful information, personalise your printed material and make the message more relevant and applicable.

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What are Trigger Based Multichannel Marketing Campaigns?

A single message, distributed across multiple channels, with rules launching each occurrence or event within the campaign.

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Printing | When Quality Matters Over Cost.

It might seem like a strange analogy, but why do you buy from a butcher instead of a supermarket?

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Printcraft Acquires Fergies Print and Mail

On Friday 27th of April 2018, Fergies Print and Mail was purchased outright by Printcraft (Qld) Pty Ltd.

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Acquiring New Customers With 1 to 1 Personalised Marketing

How to keep and grow your customer base using 1 to 1 personalised and automated marketing.

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Creating Customer Loyalty Programs

With the soberingly high cost of acquiring new customers, it’s important we make the effort to engage, reward, and nurture our existing ones

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How to Print on Uncoated Paper

Getting a great print result on uncoated paper is not as difficult as it once used to be. We walk you through what you need to know.

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Caught in a Bind. Which Binding Option is Best?

Unsure which binding option is best for your print project? In this blog we explain the key elements that will impact your binding choice.

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Let's Get Technical About Binding

We dive into the technical differences between binding types including page creep, page line-ups, gutters, hinges and page numbers.

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Letterbox Marketing. The Benefits of Unaddressed Mail.

Let's look into a highly rates marketing tool: Letterbox Marketing and the benefits of unaddressed mail.

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What is PMS Colour and When Should I Use It?

What is a PMS colour and where does it fit into colour printing?

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How Many Pages Should your Magazine or Book Have?

We dive into what the most economical page count is for your project.

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Magazine Design Tips For a Professional Publication

Magazine Design Tips for a Professional Publication

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What's the best paper stock for your print project? | 5 tips to help you choose.

5 handy tips to help you choose the right paper stock for your print project.

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6 Ways to get Affordable Print Prices

6 Ways to get Affordable Print Prices - Handy Tips to get the best bang for your buck from any printer.

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